Your sales staff is losing steam. They’re following up with new inquiries, previous buyers and are still refreshing the CRM dashboard. You’re anticipating an influx of leads after the holiday weekend and yet, you’re at a standstill. Consider this: 35% of internet leads come in when you are not there! If you are coming to […]
78% of car shoppers use 3rd party sites when researching new vehicle options (AutoTrader). Thanks to sites like CarGurus or AutoTrader, consumers can have insight on which dealership has the best pricing. Now imagine if your consumers were given a score on how well a dealership follows up with customers. How would you rate your store? If […]
2 out of 3 car shoppers prefer shopping online versus visiting a dealership (Cox Automotive). This is why companies like Carvana seem more appealing to today’s shopper! Carvana promises a car buying experience equivalent to Amazon! Carvana is your top competitor if you have not upgraded your dealer site with digital retailing. Your potential customer wants […]
The customer is always right but that doesn’t mean there isn’t a couple things you should know about their buying process! Stop treating your customers like it’s 1980. Thanks to the number of listing sites, Google & social media, your customer has done MORE than enough research about their next car purchase. Get this… 90% of […]
You may be on the fence about hiring an overnight BDC service. We get it! Who cares about your overnight leads – it’s not like you can sell cars when you’re closed. But what you’re about to learn will completely shock you. And before making any decisions, keep this in mind: Up to 40% of […]
Your goal is to move inventory and sell more but, 35% of your leads come in overnight. It’s impossible to answer leads that come in the night before without a full-time overnight BDC. In addition to answering overnight leads, it’s difficult to spot a good versus a bad lead once they pile up in your […]
The last week of October is here! And guess what? There’s one more weekend to spare in the next five days. It’s time to crush your final selling days of October 2020! Here are three ways to get you started: Stay Motivated Your sales staff is overworked. They need you for support and motivation! What’s […]
It should come as no surprise the impact Covid-19 had on a number of industries. Dealerships were closing temporarily or staying open with limited hours and staff. Even during these trying time, there was still a silver lining. Driven Data recently shared a report on lead response versus closing rate during the beginning of the […]
Auto responses are outdated, stale and can turn off a potential buyer. It’s time to stop communicating like it’s 1980. Your customers have done their research; there is so much information available at their fingertips (literally). Stop sending back multiple pictures, vehicle specs or more than one follow up question. The goal is to get […]
Another weekend has come and gone and your sales staff are eager to keep the momentum up! But things feel as if they are at a standstill. The CRM is full of leads from customers who don’t seem ready to buy. Now is not a good time… I’m just browsing We already bought elsewhere (your […]
