Congratulations – you closed another deal this month! We are at the final stretch of this month, with only seven days to go until October. What can we do for the next week to keep the momentum up? Well, have you considered looking into how and why this customer chose you over your competitor? Maybe […]
Imagine leaving your parked car running for hours… You aren’t planning to go anywhere or do anything and yet, you keep the engine on. Overtime your vehicle is going to run out of gas! If you wouldn’t walk away from a turned on car, why are you leaving your CRM’s autoresponder on? Stop Relying On […]
Whenever a hot lead comes in, we get so excited that we forget how much time this customer has spent researching our inventory. We so badly want to get them into the dealership and yet, we end up bombarding them with way too many follow-up questions (yes, there is such a thing)! Customers spend hours […]
Every great sale starts strong! That strength stems from your lead follow-up! Here are 2 of the best lead follow-up techniques: Stop Wasting Time Answering leads within five minutes must be the standard on your sales floor! Hot-to-Buy customers should not be waiting on you. The longer you let customers wait the more likely they […]
We have reached the middle of September and your sales staff are eager to close more deals! The leads in your CRM keep piling up and yet, it seems like every customer is not ready to buy. I’m not interested right now… I’m looking around I bought elsewhere (YOUR COMPETITOR)… How many hot versus bad […]
As we know, instant gratification is a consumer’s number one necessity! It’s been confirmed that up to 63% of consumers switch to businesses they can text versus just call. Do not think this does not apply to the automotive world! In the past few years, there’s been an array of ‘Live Chat’ options provided by […]
The primary goal for an automotive BDC is to: Make outbound calls to acquire new leads Schedule appointments for all/any inbound leads They are the first responder to all automotive leads during business hours. Be that as it may, shouldn’t something be said about the leads that come in after hours? 35% of leads come […]
Labor Day is here and similar to many dealerships, you’ve decorated your front line and have fired up the grill! This is a great way to attract drive by traffic when you’re open but, what happens when you’re closed? If 35% of your internet leads come in overnight, imagine how many more leads you’ll be […]
It’s time to kick off another month & close Quarter 3 of 2020 with a bang! As a sales manager, you are reviewing your pricing and inventory on the various 3rd party listing sites (and your marketing manager should be doing the same)! As for listing sites … are you providing up to date information […]
It’s time to stop treating your customers like it’s 1980. Believe it or not, 90% of shoppers do 13+ hours of research before making a purchase. Thanks to the number of listing sites, social media and Google, your customer can get all of the information they need. Because they have done loads of research, when […]
