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Dahvin Greenfield

About Dahvin Greenfield

This author has yet to write their bio.
Meanwhile lets just say that we are proud Dahvin Greenfield contributed a whooping 81 entries.

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Zero Overnight Leads? Time To Speak To Marketing

August 7, 2020in Dealership Marketing /by Dahvin Greenfield

Another weekend is fast approaching and your sales staff is losing steam. They are responding to incoming leads, following up with previous buyers and continue to refresh the CRM dashboard. You’re hoping to have a packed weekend of moving inventory and yet, the lead flow has dried up. 35% of internet leads come in when […]

Overnight BDC – Stop Making Your Customers Wait

August 5, 2020in Overnight BDC /by Dahvin Greenfield

Picture this… The working day is done and you’re ready to move more inventory in the morning. You may have stepped away from the sales desk but, your CRM does not stop working! There is more traffic than you realize. 35% of internet leads come in overnight! And 78% of those overnight lead inquiries will […]

This Is What Your Marketing Department Does Not Know…

August 3, 2020in Cost Per Sale /by Dahvin Greenfield

It’s a new month and you’re focused on your sales objective! Your marketing manager is keeping track of the number of leads you’ve received and assumes your sales staff  is converting potential customers into buyers. Marketing spends your advertising budget to get people on the floor! Marketing sees the CRM fill up with leads but […]

Short-Staffed Does Not Mean Fewer Leads

July 31, 2020in Overnight BDC /by Dahvin Greenfield

The first wave of Covid-19 has come and gone but it has left many industries in long-term recovery mode. In response to Covid-19, dealerships have had to layoff most of their staff. The pandemic may be experiencing a second wave but, consumers are not done researching about their next car to purchase. Dealerships must rely […]

3 Best Tips To Improve Follow Up When Customers Are Hot-To-Buy!

July 29, 2020in Dealership Marketing /by Dahvin Greenfield

It’s Q3, your inventory is fresh, your advertising budget is adjusted and your sales staff is hungry! Don’t leave customers waiting more than five minutes, your competitor is right down the road. 78% of buyers shop with the dealership that responds back FIRST. We want you to be that dealership! Here are Three of the […]

Two Reasons Why Your Auto Responder Is Costing You Sales

July 27, 2020in Automotive Sales /by Dahvin Greenfield

It’s time to face facts:  an automatic response from an auto responder is killing your sales effort. Known as an ‘auto response’, here’s two reasons why it’s time to stop and think: 1. Vehicle Specs Are So ‘1980’ When a potential customer fills out a lead form, they’ve already studied the vehicle top to bottom. […]

What Are The 3 Questions Every GM Should Ask Their Marketing Manager?

July 24, 2020in Dealership Marketing /by Dahvin Greenfield

Picture this … your sales staff is stressed, scrolling through the CRM, in search of a hot lead. Monthly incentives are posted on social media, inventory pricing is updated and you’re moving inventory. But … what the hell has your Marketing Manager been doing? As the general manager of a dealership, you should be meeting […]

Overnight BDC – What Your Competitor Does Not Know

July 22, 2020in Overnight BDC /by Dahvin Greenfield

Did you know 35% of internet leads come in after hours? You do NOW! Without an overnight BDC service, those customers submitting overnight inquiries have to wait up to 18 hours or longer for a response. And guess what? 78% of customers work with the dealership that responds back first. Enough industry secrets… It’s time […]

Spotting A Hot Sales Lead

July 20, 2020in Automotive Sales /by Dahvin Greenfield

Your goal is to move inventory and sell more but, 35% (or more) of your leads come in overnight. It’s nearly impossible to answer leads that come in the night before without a full-time overnight BDC. In addition to answering overnight leads, it’s difficult to spot a good versus a bad lead once they start […]

Secret To Closing More Deals

July 17, 2020in Automotive Sales /by Dahvin Greenfield

Psst… want to know the secret to closing more deals? What if I told you the secret improves your lead follow up? According to an Accenture Survey of 10K car buyers, shoppers spend up to 15 hours researching before making a purchase. When a customer submits a vehicle inquiry, realize that they have done their […]

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