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Movement That Inspires | How KIA Is Kicking Off The New Year

January 6, 2021/in Automotive Sales /by Dahvin Greenfield

This is the year that once felt as if it was never going to come … but it’s here!

Here’s to a new year of manufacturing, sales and (of course) thriving!

Although some parts of the world may be experiencing another lockdown, the automotive industry is still in motion.

Just today KIA shared their brand new logo.

According to president and CEO, Ho Sung Song, the logo “represents [KIA’s] desire to inspire customers as their mobility needs evolve.”

Similar to KIA, automotive manufacturers across the nation and globe all have a clear understanding of one thing: evolution.

2020 was a year full of trials and tribulations for many industries across the board and the automotive world was no exception.

Whether it’s training your sales staff or finally updating your dealerships online presence, the need to change and adapt is a constant in this digital world.

It’s the beginning of a new year!

Now’s the time to take stock in what’s working versus what isn’t working.

Review your profit, review your average closing rate, and don’t forget to be honest with yourself and your team on how well you’re following up with leads.

It’s a new year… a fresh start … so maybe it’s time you consider hiring an overnight BDC service.

It’s a worth a shot, right?

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